What do you make? (please answer so I know you're human & not a bot)
open source fashion and digital prototyped accessories, new economies of diy fashion
After his triumph as the icon of the Italian movement, Saint Precario generated an anagram of his name: "Serpica Naro", embodied as an Anglo-Japanese female virtual fashion designer. As a new patron saint of workers, Serpica Naro occupied the center of a memorable hoax against Milan's Fashion Week in 2005 where she managed to get a catwalk and media coverage as a real fashion designer. At this event Serpica Naro (www.serpicanaro.com) condemned the conditions of precarious workers within Italian fashion industry and has been working since on the concept of open-source brand and empowerment concerning the subjectivity of workers in the creative industries.
Functioning as both a fictional individual and collective artist group, Serpica Naro mixes theory, practice, craftism and organization for events, workshops, exhibitions in various institutions and social spaces in Italy and abroad. Serpica Naro has participated in progressive media festivals and exhibitions internationally including at the Institute of Network Cultures (Amsterdam), Cream International Festival for Arts and Media (Yokohama) and Vox Feminae (Zagreb). The Collective also frequently takes part in a growing critical cross-disciplinary discussion around global media and labor, most recently in ACRE’s “Framing a Competitive Future–The Creative and Knowledge Economy in European Cities” (Barcelona, 2010) and “Migrant / Media / Metropolis: New Labour Struggle in the Global City” (Amsterdam, 2008).